This Thursday, TAP announced that it will begin promoting Portugal in Times Square in New York, USA, with a video that will be shown on the giant screens of the famous North American square.
“The 15-second video will be shown three times an hour, 72 times a day, every day, until the end of 2024,” the operator said in a statement.
The company also added that the video will be updated over time “with adaptation to holiday periods and promotions,” and that a total of 32 thousand commercials with messages promoting TAR and the country will be shown.”which will reach an estimated audience of 730 million New York City residents and visitors.”
“With this investment, TAP will strengthen its role as a great promoter of Portugal and the country’s largest showcase in the world,” the company said in a statement.
Author: morning Post
Source: CM Jornal
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