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More than half of Costa’s interviews were on TVI.

While Prime Minister, António Costa gave 29 interviews to universal free-to-air channels. Of these, more than half were broadcast on the TVI antenna: 16 in total. On the other hand, the head of government, who has now resigned, agreed to give eight interviews to SIC and five to RTP. The first took place on October 16, 2015 on TVI, shortly before he officially became Prime Minister, the last was last Monday, also at the Queluz de Baixo station, the first day after Marcelo Rebelo de Sousa left government. .

In terms of audience, António Costa’s most viewed interview out of the 29 he gave took place on March 16, 2020, at the beginning of the Covid-19 pandemic. It was broadcast by SIC and was watched by an average of 1,890,800 viewers (33.5% share). In contrast, the least watched broadcast was RTP 1 on August 27, 2021: 627,200 viewers (15.1% share). It should be noted that last Monday’s TVI interview was the fourth lowest-viewed interview ever, with an average of 763,900 viewers and a share of 15.3% – losing out to SIC at the time.

Other interesting data: out of eight interviews, SIC was in the lead in five (63%); out of 16 interviews, TVI was in the lead in eight (50%); Of the five interviews, RTP1 was not the leader in any of them. Taking into account interviews since 2016 (when the number of audiences began to be measured live + recordings), on average, the SIC interview set was the leader among general channels with a share of 23.5% and an average of 1 million 131 thousand. spectators. In the case of TVI, its share was 20.3%, and the average audience was 1 million 9 thousand 500 viewers. On RTP 1 it had a share of 14.2% and an average of 716,900 viewers. The data given is taken from GfK.

Author: Duarte Faria
Source: CM Jornal

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