CMTV achieved one of the best results of the year on the day of Sporting’s title celebration, leading the national cable market and defeating the universal SIC, which shortly after midnight broadcast simultaneously with SIC Notícias and entered into direct confrontation with CMTV.
At the time of the direct confrontation with CMTV, SIC had 88 thousand viewers with a share of 5.6%. This time, CMTV reached an average of 140 thousand viewers, corresponding to a share of 8.8%.
The SIC broadcast was simulcast on SIC Notícias. On the cable channel, airplay reached just 1.9%. In other words, even if you add the audience of SIC and SIC Notícias, CMTV leads throughout the entire title celebration.
CMTV received an average share of 7.2%, more than triple CNN, which received a 2.1% share. The average daily share of SIC Notícias reached 1.9%.
GFK is responsible for all results shown.
CMTV airs on Channel 8 on all cable platforms, but not yet on DTT.
Author: morning Post
Source: CM Jornal
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