Pablo Mas, Founder and CEO Yukss, dreamed and came true: it combined nature, comfort and design. ABOUT respect for environmental protection became the starting point for the creation of Yuccs in 2018, along with the idea of creating the most comfortable shoes in the world.
Currently, the brand is a benchmark in the shoe industry in the Iberian Peninsula and beyond. Having started his journey with just 15 thousand euros, he plans step by step to reach 10 million euros in five years. An impressive journey that has just begun.
Secret of success
The unprecedented success of the Made in Spain brand is due to Pablo Mas’s both simple and effective methodology, based on three key elements: commitment to local conditions, maximum comfort and innovation in use of natural materials.
In fact, unlike other brands that use leather and synthetic materials, Yukss uses gelding wool in the production of their sneakers. This natural fabric bonus, has long been considered “textile gold” artisans who arrived to revolutionize the footwear sector. Very soft and flexible, merino wool effectively regulates foot temperature, keeping feet warm in winter and cool in summer. This makes Yuccs the perfect shoe to wear all year round. Additionally, since it is an antibacterial fabric, this type of wool does not cause itching or allergies when in contact with the skin.
The brand also uses other natural materials in its production: bamboo, grape skin And sugar cane, resulting in a stable, durable, lightweight and ultra-durable outsole. In other words, for Yuccs, sustainability and comfort go hand in hand.
From Porto to the world
With a factory located in Porto, Yuccs has harnessed the talent of Portuguese shoemakers to produce the highest quality footwear. standards convenience and quality.
The sneakers were originally developed in Palma de Mallorca and then Made in Spain and Portugal by more than 150 artisans.. Local production allows the brand to closely control all stages of production of its business. This proximity, in turn, ensures the quality of the materials used while guaranteeing decent working conditions for the workers who contribute to the success and growth of Yuccs every day.
At the time of buying Yukss Not only are you pampering your feet, but you are also boosting the shoe industry in Portugal and Spain and supporting the workers who make it up.
Trending models at the moment
Lately, sneakers have been dominating the fashion world and have become a popular footwear. must have for any moment, ideal for composing music looks from the most relaxed to the most sophisticated and casual chic.
Collection after collection, Yuccs responds to this need by bringing to market unique sneakers that simultaneously combine the best of traditional technology with innovative, eco-friendly materials.
The result of this combination is a timeless shoe that never goes out of style and stands out for its elegance. Its popularity is such that already won influencersfashion celebrities, actors and even Spanish royalty. In fact, at unofficial events, King Felipe VI can often be seen wearing his Merino Sport.
Here sneakers who will dominate the season:
Merino sporting heritage
Yuccs just launched Merino sporting heritagemajority urban and off-road brand. Inspired by the iconic Merino Sport Vintage, it is made from a new merino wool fabric that delivers the same benefits as always, using recycled microfibre – an ultra-fine material known for its softness, lightness and durability – and includes composition, on the back of the shoe, is exclusive grape skin.
Bamboo Náutico is an all-terrain vehicle classic.
ABOUT Sea bamboo this is the brand’s latest launch that promises to pay homage to new best-seller. This is a classic and versatile shoe, made from exclusive bamboo fabric that provides an incomparable feeling of freshness and lightness. ideal for the spring-summer season.
This model features an innovative, ultra-light and non-slip natural rubber outsole, specially designed to ensure safety when walking on wet surfaces. A timeless foundation for superior men’s footwear.
Ideal shoes for spring
Enjoy maximum comfort and the best natural materials with Yuccs. In addition, until April 8, you can get a 10 euro discount on the entire bamboo collection and free socks with every sneaker order! Also enjoy free shipping and returns with a 30-day trial.
Enjoy spring in the world’s most comfortable sneakers.
Source: CM Jornal
I’m Dave Martin, and I’m an experienced journalist working in the news industry. As a part of my work, I write for 24 News Reporters, covering mostly sports-related topics. With more than 5 years of experience as a journalist, I have written numerous articles on various topics to provide accurate information to readers.