Do you wake up at the crack of dawn to go workout before a long day at work? Or do you take the opportunity to sweat a little early in the morning after a tiring day? Do you use your days off to suit up and devote yourself to your favorite sport? Do you skip dinners or parties because working out takes priority? Whether it’s running, swimming, martial arts or rowing, your story is the story of a hero and believe me, your achievements are extraordinary.
Thinking about the passion, perseverance and dedication of everyone who dreams of a place on the podium, Betano reopened its social responsibility program Herois Betanowhich currently operates six amateur sports projects, in which dozens of athletes participate.
This project began at the end of 2021 and consists of the support provided by Betano to athletes, teams or institutions that have ambitious sporting goals, but do not have the necessary resources to achieve them. Many of them are semi-professional athletes with “normal” jobs and careers who devote themselves to sports in their free time.
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“Here Betano comes onto the scene, We provide the necessary financial, logistical and promotional support to ensure that these athletes working hard to achieve their sporting goals, have all the necessary tools. They have the effort and dedication required to become a Hero. We are very pleased with the results of the first two years, during which we have seen the growth of the program, and this is also reflected in the performance of our athletes. Without a doubt, supporting sport and inclusion through our social responsibility program is one of our main objectives,” says Ines Andrade, Communications and Public Relations Manager at Betano Portugal.
The program began with five inspiring stories: Hélio Fumo, Hugo Rocha, Iron Brothers, Norberto Mourão and Paulo Alves, and in 2022 it was joined by Sonia Tubal, Maria Manuel Lopez, José Souza and the Sexto Sentido project. It’s your turn!
After two years of initiative, the brand is once again inviting new heroes to join the Betano family. just be over 18 years old and apply on Herois.pt. Applications can be individual or collective, since the initiative is addressed to athletes or amateur teams. The selection is made by a panel of Betano judges based on criteria such as the candidate’s sporting history, his goals, as well as the challenges and obstacles he faces and the type of support he needs.
Register, become a Betano hero and stand on the podium.
Betano, trail running hero
Elio Fumo, 40, started running under the influence of his cousin, but quickly discovered that running was more of a passion and a calling.
Master in Social and Organizational Psychology and current national trail running champion, he represented Portugal at the World Trail and Mountain Running Championships in Thailand in November 2022. Hélio Fumo is also the protagonist of Alimenta Esta Corrida, a social sports project that helps collect food. supplies for the most disadvantaged.
Betano Triathlon Heroes
Miguel and Pedro Pinto (or “The Iron Brothers”), 37 and 35 years old respectively, are two brothers and true ambassadors of the sport in Portugal. Together they participate in running and triathlon competitions.
Pedro has cerebral palsy, but he never let it limit his dreams. Pushed and pushed by his brother Miguel, he trains to actively help people with cerebral palsy and exercise. In 2022, the Iron Brothers competed in the Ironman European Championships in Hamburg, Germany.
Betano, hero of kempo
Maria Manuel Lopez, 19 years old, has been practicing kempo since she was 3 years old and has won titles at the national and international level.
A medical student with a passion for politics and a martial arts practitioner since the age of three, Maria Lopez from Espinho is a black belt in kempo and has already won several international titles at the World Championships in all styles. The athlete was a six-time national champion and a five-time world champion.
Athletics Hero Betano
Jose Souza, 34, uses his legs every day to get to work and thus provides himself with time to exercise. The 2023 national marathon champion, he was also Europe’s top athlete at the Geneva Marathon, crossing the finish line in seventh place.
Source: CM Jornal
I’m Dave Martin, and I’m an experienced journalist working in the news industry. As a part of my work, I write for 24 News Reporters, covering mostly sports-related topics. With more than 5 years of experience as a journalist, I have written numerous articles on various topics to provide accurate information to readers.